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BAF Graphics at the World Rugby Museum

Monday 28th September 2015

Now Is the Perfect Time to See Our Work at the World Rugby Museum

The Rugby World Cup has kicked off, and at BAF Graphics we're looking forwards to enjoying the next five weeks of action – hopefully culminating in a victory for England. We're also hoping that the occasion inspires rugby fans from all over the world to take a trip to the World Rugby Museum, where they will come across some stunning exhibitions that we were involved in as far back as 2013.

Museum projects have been important to us since we first started out, and we have considerable experience collaborating with designers and curators at leading organisations in the UK and internationally. So when we were presented with the opportunity to combine this knowledge with our love of rugby, we jumped at the chance.

Here's a quick guide to the work we carried out at the museum:

The Initial Work

We were appointed to refurbish the World Rugby Museum at Twickenham Stadium back in 2013 to prepare for its grand opening in October 2013. Working with the designers Imaginate, we developed graphic solutions to help make their vision a reality.

Museum displays require the absolute highest quality when it comes to the choice of materials, colour management and installation. The displays are viewed up-close, so attention to detail is essential. We've got a considerable amount of experience in museum displays, and we were chosen for the essential role we would play in the materials, specification and the production of the graphics.

This consisted of a 6m x 5m printed Dibond image of the Calcutta Cup outside the museum, and the inside welcome consisted of an impressive wall covering that captured the true essence and grit of the game.

Interactive displays based on ‘Speed’, ‘Agility’, ‘Power’ and ‘Strength’ incorporated printed acrylic panels, and lightbox signage were used to indicate the individual zones. Additional way-finding were provided by cut vinyl graphics.

Overall, we collaborated to provide a compelling visual exhibition about rugby, and you can find further details of what we accomplished in this case study.

Recent Additions

After working on the initial displays for the museum, we were asked to provide some additional graphics to prepare the museum for the start of the World Cup. As a result, over the last few weeks we have introduced some new display case graphics as well as refurbishing those existing. We also provided graphics for interactive boxes, as well as larger overhead graphics.

Our Client: Imaginate

Imaginate were commissioned for a three-year renovation project that covered 13 areas in the museum, and they created a story narrative that concentrated on four major areas called: The Spirit of Rugby; The Rugby Story; What Kind of Rugby Player Are You?; and Rugby Moments. 

We were proud to assist Imaginate on the World Rugby Museum project, and we hope you can take the opportunity to visit the museum and see the work for yourself.

See the Exhibition during the World Cup

There is no better time to visit the World Rugby Museum than right now while the World Cup is being held on English soil, so head on over and take a look at our work for yourself.

And if you like what you see and you would like to find out more about how we can help you with your own exhibition, we'd love to hear from you.

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